The FIAT Brand is excited to announce the 2012 FIAT 500 Pink Ribbon Limited Edition. We have partnered with The Breast Cancer Research Foundation® to produce 250 Pink Ribbon Limited Edition vehicles scheduled to arrive in Studios early October to coincide with Breast Cancer Awareness Month. In addition, with each vehicle sold, FIAT will donate a portion of the proceeds to the Breast Cancer Research Foundation® to support breast cancer research and awareness.
ABOUT THE BREAST CANCER RESEARCH FOUNDATION®:
With Breast Cancer Research Foundation® (BCRF), 90 cents of every dollar goes to breast cancer research and awareness. BCRF continues to be one of the most efficient organizations in the country. BCRF has received 4 stars from Charity Navigator for nine consecutive years, outperforming 99% of more than 5,500 evaluated charities. BCRF is consistently listed as an "A+" charity by The American Institute of Philanthropy (AIP). Along with being the only breast cancer organization to receive AIP's top accolade, BCRF is also currently the only cancer organization to hold this ranking.
ABOUT THE FIAT 500 PINK RIBBON LIMITED EDITION VEHICLES:
Price: Starting at $22,500 MSRP w/destination
Package MSRP: $2,500
Equipment: Standard content is based off the FIAT 500 Lounge with a special package to add the below equipment:
Limited Edition Pink Ribbon Content: Optional Content:
Exterior color options: Bianco or Argento TomTom® Navigation
Interior color: Pelle Nero / Nero + Luxury Power Sunroof
Limited Edition Pink Ribbon Decal Body Stripe
Leather-Wrapped Steering Wheel with Pink Accent Stitching
Leather Seats with Pink Accent Stitching
Floor Mats with Pink Accent Stitching
15" Aluminum Alloy Wheels
Pink Ribbon Key Fob Case
DEALER ORDER INFORMATION:
Available For Order: August 17, 2011
Orders Due: August 29, 2011
2012 FIAT 500 Pink Ribbon Limited Edition vehicle production is limited to 250 units. This package will be exclusively offered in two paint colors, each receiving a total production of 125 vehicles.
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