Fiat 500 Features
Despite its urban-friendly size and an approximately $16,000 base price, the Fiat 500 Pop is well equipped with electric power steering, ABS, curtain-side airbags, and MP3 plug-in all standard. Sport models start around $18,000, and the stylish Lounge comes in at $20K. Pop and Sport come with a 5-speed manual transmission. Lounge models have a 6-speed automatic standard; it's optional on Pop and Sport. Options include a Mini-style smorgasbord of funky "personalization" features, including various decals, leather upholstery, heated front seats, and a sunroof.
Where is the American-market Fiat 500 built? Since the alliance with Chrysler went through, the car is being built in one of Chrysler's existing assembly plants in Toluca, Mexico.
The 500 has undergone several revisions to meet the expectations of the American market. Most importantly, the 500 gets a "real" automatic transmission for its American adventure. The 6-speed unit is similar to the Aisin-built gearbox used in, you guessed it, the Mini Cooper. Also, the suspension has been retuned for a more comfortable ride, sound deadening materials have been added, and the body structure has been beefed up in key areas to improve passenger protection in the event of a collision.
On the face of it, the 500 should be just the car to put Fiat back on the U.S. map. It's undoubtedly well timed: Appealing, affordable, and most of all, fairly easy on gas. If it's well built and reliable too, it can't miss. Imagine saying that about a Fiat.
A Notable Feature of the Fiat 500
Choice is the word when it comes to the Fiat 500. Laura Soave, head of the Fiat Brand in North America, says the 500 can be built in more than 500,000 different ways. There 14 different exterior colors. Interior options are numerous as well, with black or ivory "environments" and several different seat and material choices including cloth and three colors of leather. Each Fiat dealer will have a "Studio" with consultants to help you customize the 500 to your liking. Soave says a custom-built 500 will take about 45 days from order to delivery, but the company hopes to reduce the wait time as production ramps up.
Fiat dealers will also sell various accessories to increase the personalization possibilities. Body graphics ranging from simple stripes to elaborate "wraps" that cover the whole car will be available. Small things like different badges and covers for the car's key will be on offer too.
No comments:
Post a Comment