FIAT of Tacoma...Life is Best When Driven!!

------------------------------Life is best when driven-------------------------------

There are people who simply live their lives. And there are people who take charge of their lives and llive it so passionately that they are in love with it. Love that shines through in every moment and everything they do - big or small. It is not just cursory appreciation but unadulterated passion. It is this ability to celebrate the smallest of things with infectious excitement that arises from a certain Italian way of life. It is this attitude that is the core of the FIAT brand, its employees, the vehicles they create and the people who rejoice in their ownership - as individuals as well as a proud collective. People who love FIAT cars not just for their simple, beutiful, iconic design. But for their attitude to live big just like they do.

This is not a car. This is a vehicle of passion. This is a medium for people who don't just live their lives. This is a FIAT 500, an extension of a person's genuine feelings, a canvas that brings expressive people together. And encourages them to display emotions that are as personal as they are for everyone.

Some cars go down in history for their technological or stylistic innovations. Others deserve to be remembered sentimentally for the role they've played in the daily life of an entire generation or country. But few succeed in combining the two - technology and sentiment - and leave an eternal mark.

Now in over 80 countries, the FIAT 500 has evolved into a beloved global icon, winning the hearts of passionate drivers, motor journalists and judges alike. Most recently winning 60 international awards, including being named 2008 European Car of the Year and 2009 World Car Design of the Year. Additionally, FIAT MultiAir Technology was recognized as the "Single Most Innovative Engine Technology" of 2010 by the International Engine of the Year Awards panel. Now that's love.

At FIAT of Tacoma we have strong and committed specialists with many years of experience satisfying our customers' needs, and look forward to the opportunity to introduce you to the FIAT brand!

We take pride in serving the Northwest. Including Tacoma, Seattle, Olympia , Auburn , Bellevue, Kirkland, Kent, Vancouver, Yakima, Spokane, Tri Cities, Gig Harbor, Bremerton, Lakewood, Port Orchard, Issaquah, Kirkland, Boise, Idaho Falls, Pocatello, Anchorage, Juneau, Fairbanks, Helena, Bozeman, Great Falls, Billings, and Missoula.

About FIAT of Tacoma - a Tacoma New & Used FIAT Dealership

FIAT of Tacoma is proud to serve Tacoma with quality FIAT vehicles. With models like the 500, 500 Lounge, 500 Sport, 500 Pop and 500C, we have something for every taste and need. Come visit us at 3740 South Tacoma Way to see our vehicles and take one for a test drive.

If you're looking for a used car in Tacoma, we can assist you there as well. Visit our inventory page to see our large collection of pre-owned vehicles.

FIAT of Tacoma is not just your Tacoma FIAT dealership, we also provide a full line of services dedicated to our Washington customers. From Fiat car repairs performed by expert mechanics, to OEM FIAT auto parts, to car loans, FIAT of Tacoma is the smart choice for your automotive needs.

Come in and say hi! We're located at 3740 South Tacoma Way or you can give us a call.

New 2012 Fiat 500 made US debut at LA Auto Show

New 2012 Fiat 500 made US debut at LA Auto Show

20 November 2010

Introduction of the 2012 Fiat 500 at LA. Click to enlarge.

The 2012 Fiat 500 made its US debut at the Los Angeles Auto Show this past week. The four-passenger A-segment car features a new fuel-efficient 1.4-liter MultiAir (earlier post) engine and offers a new six-speed automatic transmission as well as interactive driving software and Blue & Me Handsfree Communication technology. Pricing starts at $15,500. EPA fuel economy ratings are not yet released.
The 1.4-liter engine features four valves per cylinder and is the first mass-production engine for the North American market to incorporate Fiat’s Fully Variable Valve Actuation (FVVA) (MultiAir). With cylinder-by-cylinder, stroke-by-stoke direct air intake control and without a throttle valve, MultiAir technology cuts fuel consumption and CO₂ emissions by up to 10%, while obtaining 10% more power and 15% more torque when compared with similar engines not equipped with the system. The engine delivers 101 horsepower (75 kW) at 6,500 rpm and 98 lb-ft (133 N•m) of torque at 4,000 rpm.
The MultiAir technology is currently available outside of North America on these other Fiat vehicles: Abarth Punto Evo 1.4 MultiAir Turbo 165 HP; Alfa Romeo MiTo 1.4 MultiAir 105 HP and 1.4 MultiAir Turbo 135 HP and 170 HP; Alfa Romeo Giulietta 1.4 Multiair Turbo 170 HP; Lancia Delta 1.4 MultiAir Turbo 140 HP; Fiat 500 0.9 TwinAir Turbo 85 HP; Fiat Bravo 1.4 MultiAir Turbo 140 HP; and Fiat Punto Evo 1.4 MultiAir 105 HP and 1.4 MultiAir Turbo 135 HP.
The new 2012 Fiat 500 offers two transmissions for the North American market. Exclusively available for the North American market, the new six-speed automatic transmission provides the new Fiat 500 with smooth shifting and excellent fuel economy. The transmission allows for driver-selectable gear changes. Should the driver select ‘Sport’ mode by pressing the button on the instrument panel, the transmission’s shift schedule and the steering response are automatically adjusted to provide even more sporty driving dynamics.
An upgraded five-speed manual transmission features new gear ratios for the US market, improving fuel efficiency and acceleration. A new self-adjusting hydraulic-clutch system is standard with this transmission, benefiting drivers with consistent pedal efforts over the life of the clutch and virtually maintenance-free operation. Selecting ‘Sport’ mode with the manual transmission calibrates the pedal-to-throttle relation and the steering response to add greater driving enjoyment.

Key adaptations of the 500 for the North American market include:

• Redesigned body structure for increased strength
• Exclusively tailored suspension for the US market to keep the Fiat 500 nimble while delivering a comfortable and quiet interior cabin for highway driving;
• More than 20 specific hardware modifications/additions for improved noise, vibration and harshness (NVH);
• New four-wheel anti-lock disc brake system (ABS) with redesigned front calipers for optimum brake performance;
• Larger 10.5-gallon fuel tank for extended driving range;
• Upgraded heating and cooling system for North American climate extremes; and
• New steering wheel controls and revised steering effort calibration to increase stability at highway speed (against crosswinds).

The new 2012 Fiat 500 features an all-new air bag system; its seven standard air bags include: driver and multi-stage front-passenger advanced air bags, driver’s knee bag, full-length side-curtain air bags and standard seat-mounted side pelvic-thorax air bags, to offer enhanced protection to all occupants in the event of a collision.
Reactive head restraints that activate during a rear impact are another innovation helping to minimize injuries by reducing the gap between the head restraint and a passenger’s head.
The new 2012 Fiat 500’s interactive driving technology system collects all necessary data relating to vehicle efficiency and, through the Blue & Me USB port, transmits it onto any USB memory stick. Once the driver plugs the memory stick into his or her personal computer, the system presents drivers with the Fiat 500’s detailed environmental performance including the CO₂ emission level for each trip. In addition, it analyzes each driver’s style and provides recommendations on how to modify their driving styles to reduce fuel consumption and CO2 emissions.

Fiat set for North American return with three 2012 models

Fiat marked its return to the North American market with the unveiling of the 2012 Fiat 500 at the Los Angeles International Auto Show and showcasing the carmaker’s ingenuity to build a small car through simple design like it did 50 years ago.
The 2012 Fiat is available in three models: Pop, Sport and Lounge.
Fiat 500 Pop
Designed for the individual who wants Italian style, efficiency and personalization options, the new Fiat 500 Pop includes a manual transmission, 15-inch steel wheels with chrome-accented wheel covers and all-season tires, seven standard air bags, air conditioning, AM/FM/CD/MP3 radio with auxiliary audio input, power windows, power door locks, power heated mirrors, speed control and reconfigurable Electronic Vehicle Information Center (EVIC) with trip computer, miles-to-empty, average fuel economy and tire-pressure monitoring display (TPM).
Fiat 500 Sport
For the driving enthusiast, the new Fiat 500 Sport model encompasses modified springs, shock tuning, steering calibration and exhaust tuning to deliver a more firm ride and responsive handling. The Sport model also includes a manual transmission and (in addition to the Fiat 500 Pop features) styled front and rear fascias with “honeycomb” grilles and flared aerodynamic treatment.
Between its unique 16-inch aluminum wheels with Mineral Gray painted pockets and all-season tires, the Fiat 500 Sport incorporates new bodyside sill cladding and a liftgate-mounted roof spoiler for a sporty appearance.

The athletic design theme also featurees Performance Red painted brake calipers attached to a sport-tuned suspension, chromed exhaust tip and fog lamps. Inside, the new Fiat 500 Sport features unique sport-styled seating in a Gray/Black interior environment, a BOSE® Energy Efficient Series audio system with six premium speakers and subwoofer, leather-wrapped steering wheel with audio controls, Blue & Me™ Handsfree Communication technology with USB port and iPod control capability.

Fiat 500 Lounge
Tailored for individuals who want their Fiat 500 to reflect their fashion-oriented lifestyles, the new Fiat 500 Lounge model features premium amenities (in addition to the Fiat 500 Pop features) including the all-new six-speed automatic transmission with driver-selectable gear changes, front- and rear-fascia chromed accents, chrome mirror caps, fog lamps, fixed glass roof, 15-inch aluminum wheels with all-season tires, premium cloth seats, leather-wrapped steering wheel with audio controls, SIRIUS Satellite Radio, BOSE Energy Efficient Series audio system with six premium speakers and subwoofer, security alarm, Blue & Me Handsfree Communication technology with USB port and iPod control capability.
The Fiat 500 offers 1.4-liter MultiAir® engine with two transmission options, seven standard airbags and Blue & Me™ Handsfree Communication, its interactive driving software
The MultiAir technology offers up to 10 percent greater fuel efficiency and power while decreasing CO2 emissions. The new Fiat delivers 101 horsepower at 6,500 rpm and 98 lb.-ft. of torque at 4,000 rpm.
Exclusively available for the North American market, an all-new six-speed automatic transmission provides the new Fiat 500 with smooth shifting and excellent fuel economy. For engaging driving, the transmission allows for driver-selectable gear changes. Should the driver select ‘Sport’ mode by pressing the button on the instrument panel, the transmission’s shift schedule and the steering response are automatically adjusted to provide even more sporty driving dynamics.
An upgraded five-speed manual transmission features new gear ratios for the U.S. market, improving fuel efficiency and acceleration. A new self-adjusting hydraulic-clutch system is standard with this transmission, benefiting drivers with consistent pedal efforts over the life of the clutch and virtually maintenance-free operation. Selecting ‘Sport’ mode with the manual transmission calibrates the pedal-to-throttle relation and the steering response to add greater driving enjoyment.
Key new adaptations for the 2012 Fiat include:
* Redesigned body structure for increased strength;
* Exclusively tailored suspension for the U.S. market to keep the Fiat 500 nimble while delivering a comfortable and quiet interior cabin for highway driving;
* More than 20 specific hardware modifications/additions for improved noise, vibration and harshness (NVH);
* New four-wheel anti-lock disc brake system (ABS) with redesigned front calipers for optimum brake performance;
* Larger 10.5-gallon fuel tank for extended driving range;
* Upgraded heating and cooling system for North American climate extremes;
* Redesigned driver and front-passenger seats feature a new armrest and seat cushion for improved comfort on long journeys;
* Easy-entry system designed into the new front seats;
* New steering wheel controls and revised steering effort calibration to increase stability at highway speed (against crosswinds);
* New BOSE® Energy Efficient Series premium audio system features six premium speakers and a subwoofer;
The new Fiat 500 will be in 14 metallic, non-metallic and premium tri-coat pearl finishes, every new 2012 Fiat 500 two interior options, black or ivory.
A full line of authentic Fiat 500 accessories by Mopar will offer customers even more personalization possibilities at their local Fiat dealership, including unique striping packages, exterior and interior styling accessories and authentic Fiat-styled merchandise.
The starting U.S. Manufacturer’s Suggested Retail Price (MSRP) for the 2012 Fiat 500 is $15,500.
All 2012 Fiat 500 models will come with a standard four-year/50,000-mile bumper-to-bumper warranty and four years of unlimited roadside assistance. In addition, the new Fiat 500 includes a three-year/36,000-mile maintenance program that includes wear-and-tear items and trip-interruption reimbursement.